Listed below are abstracts of our business school teaching cases which are available in full on website.
- Corporate Responsibility Coalitions. The past, present and future of alliances for sustainable capitalism. A teaching note. (David Grayson & Jane Nelson, 2013).
- Vodafone Egypt: Shutting Down the Network – Revolutions and Corporate Responsibility (David Grayson and Chris Marsden, 2013).
- Formula 1 Grand Prix in Bahrain (Chris Marsden, Mark Jenkins & David Grayson, 2013).
- Silence is Not Golden: Golden Agri-Resources, Greenpeace and Sustainable Palm-Oil (David Grayson, 2013).
- Social Intrapreneurship at Natura - Parts A, B & C (Elisa Alt and Heiko Spitzeck, 2013).
- Shared Value from M-Health for China Mobile (David Grayson & Mattia Anesa, 2012).
- Helica Gold Project – simulation game (David Grayson, Ed O’Keefe, Mattia Anesa & Rajiv Maher, 2012).
- Teaching Business and Human Rights: A teaching module for business school tutors (Chris Marsden, 2012).
- Giving Peace a Chance: Steve Killelea and the Global Peace Index (David Grayson, 2011).
- Drinkwise: Uniting an Industry (Ron Ainsbury and David Grayson, 2011).
- Business Philanthropy: Institutionalizing the vision of a sustainable Latin America (Parts A and B) (Heiko Spitzeck, 2011).
- Marks & Spencer - The Business Case for Plan A (Heiko Spitzeck, 2009).
- Innocent Drinks: Values and Value (Robert Brown & David Grayson, 2008).
The Desso Collection brings together individual cases and teaching notes exploring the implications of committing to corporate sustainability at the 80-year-old, Dutch headquartered, carpet tiles maker Desso. Each case is designed to be free standing but the collection can also be used together to help students get a better understanding of the many different facets of organisational transformation required in moving towards corporate sustainability. The individual cases cover innovation, leadership, programme management, marketing, supply chain and logistics, human resources, and corporate responsibility. Collectively, they can also be used to explore change management. The cases examine how a new management team, introduced by acquiring private equity owners, drove a business transformation based on customer focus, innovation and a commitment to a cradle-to-cradle (circular economy) business model. The cases have been produced on a collaborative basis by faculty from Marketing, Supply Chain and Logistics, IHRM, Programme Management, Corporate Responsibility and Innovation.
TEACHING NOTE - Reference no. 715-054-8
Authors:Grayson, D.
Published by: Cranfield School of Management (2015)- CASE - Reference no. 715-051-1
Authors:Koryak, O.; Maylor, H.
Published by: Cranfield School of Management (2015) - TEACHING NOTE - Reference no. 715-051-8C
Authors:Grayson, D.
Published by: Cranfield School of Management (2015) - CASE - Reference no. 715-055-1
Authors:Grayson, D.; Cardarelli, T.
Published by: Cranfield School of Management (2015) - TEACHING NOTE - Reference no. 715-051-8B
Authors:Grayson, D.; Ainsbury, R.; Anesa, M.
Published by: Cranfield School of Management (2015) - CASE - Reference no. 715-053-1
Authors:Smart, P.
Published by: Cranfield School of Management (2015) - CASE - Reference no. 715-052-1
Authors:Saghiri, S.; Mena, C.; Bernon, M.
Published by: Cranfield School of Management (2015) - CASE - Reference no. 515-166-1
Authors:Antonetti, P.
Published by: Cranfield School of Management (2015)