Contact Dr Annette Yunus-Pendrey
- Tel: +44 (0) 1234 758198
- Email: Annette.Yunus-Pendrey@cranfield.ac.uk
Background
Annette is an experienced sustainability professional with 16 years of expertise. Her sustainability career includes 10 years as the Global CSR Manager at Aviva plc in London as well as consulting roles at the University of Cambridge Institute for Sustainability Leadership and the OECD in Paris. Annette earned her PhD in Management at Bayes Business School, City, University of London. She holds a MPhil degree in European Studies from Cambridge University as well as a first-class degree in German and International Relations from Reading University.
Research opportunities
Annette is a qualitative scholar whose doctoral research addresses the worldviews of future business leaders. This is key to encouraging a more open and constructive dialogue about solutions to critical issues such as the climate crisis. Annette's research examines how individuals interpret and respond to stimuli such as responsible management (un)learning socialization, and how individuals' inherited worldviews shape their actions and workplace practices. Annette's work contributes to responsible management learning scholarship, as well as to sustainable finance knowledge such as investment in human capital. It has practical implications for business school reforms and the United Nations Principles for Responsible Management Education (PRME).
Conference papers
Yunus-Pendrey, A. The power of education: Future fit? Empowering future generations through sustainability education, At: London Sustainability Conference, 2019.
Yunus-Pendrey, A, Is CSR becoming part of the business manager's habitus? A Bourdieusian analysis of micro-CSR. At: 34th EGOS Colloquium, Estonia, 2018.
Yunus-Pendrey, A. Business schools and the strategic management of legitimacy as process: How is business school history strategically constructed as a process of legitimation? At: British Academy of Management, Management Learning & Education Journals: Writers' Workshop, 2018.
Yunus-Pendrey, A. Business schools and corporate social responsibility education: Is corporate social responsibility becoming part of the business manager's habitus? At: 6th Annual RMLE Unconference, University of St Andrews, Scotland, 2018.
Yunus-Pendrey, A. History, strategic management and legitimacy: How are rhetorical histories constructed for organizational Legitimation? At 10th International Symposium on Process Organization Studies, Theme: 'About Time: Temporality and History in Organization Studies', Greece, 2018.
Yunus-Pendrey, A. The multipolarity of legitimacy-as-process: How are rhetorical histories constructed for organizational legitimation and re-legitimation purposes? At: Fifth Annual University of Edinburgh Business School Paper Development Workshop, Sponsored by the Organization Development & Change Division of the Academy of Management and the Centre for Strategic Leadership at the University of Edinburgh Business School. Edinburgh, United Kingdom, 2018.
Yunus-Pendrey, A, Spicer, A, Gond, J.P. Uses of the past and organizational legitimacy: An analysis of legitimacy in the plurality of business school historical narratives. At: Social Issues In Management (SIM) Research Development Workshop at the Academy of Management (AOM), Atlanta, United States, 2017.
Yunus-Pendrey, A, Spicer, A, Gond, J.P. 'Sustainability has won': The dynamics of rhetorical history and competing institutional logics on organizational legitimacy. At: Doctoral Consortium of the Social Issues in Management (SIM) Division of the Academy of Management (AOM), Atlanta, United States, 2017.
Yunus-Pendrey, A, Spicer, A, Gond, J.P. The dynamics of rhetorical history and competing logics on organizational legitimacy. At: 33rd EGOS Colloquium, Sub theme: Rethinking Management and Management History, Copenhagen, Denmark, 2017.
Conference chair/lead discussant
Invited session chair at London Sustainability Conference 2019.
Invited Roundtable Lead Discussant. At: United Nations' Principles for Responsible Management Education (UN PRME)-supported Professional Development Workshop on Responsible Management Education in Action: Doing High Quality Research, Academy of Management (AOM), Atlanta, United States, 2017.
Current activities
Annette is director of the MSc in Management and Corporate Sustainability (maternity cover) at Cranfield School of Management. She is also a module leader for Leading Corporate Sustainability. Annette leads this module on the MSc in Management and Corporate Sustainability, Masters in Management, Masters in Human Resource Management, MSc Food Systems and Management, MSc Global Environmental Change, MSc Environmental Management for Business as well as the Masters in Management and Leadership (executive) programme.